The Essential Tracking Plan for WordPress: Events, Funnels, and KPIs
Illustration showing analytics funnels, event tracking diagrams, dashboards, and GA4/GTM icons arranged in a clean measurement architecture layout. A tracking plan is one of the most important components of a WordPress analytics strategy. Without one, teams end up with fragmented events, inaccurate data, missing conversions, or dashboards that don’t reflect real business performance. A proper […]
Analytics & Tracking for WordPress: A Practical Guide for 2025
You can’t improve what you don’t measure. Analytics and tracking are essential for understanding how users interact with your WordPress site — what content performs, where visitors come from, and which pages convert. At Wisegigs.eu, we implement analytics systems that go beyond simple pageview tracking. This guide explains the essential tools, configurations, and best practices […]